Football And Beer Anyone?
It shouldn’t take a rocket scientist to tell you that Americans love football. Every Sunday this fact becomes crystal clear as hordes of people donning there favorite team apparel head out to local bars or fire up a grill in a backyard with friends and prepare to slam down some brats and burgers. But there is one facet of football in America — a staple if you will — that no matter where, or how you plan on watching the game, cannot be overlooked…I am of course speaking of none other then beer…
I personally, am from the mid west — Michigan to be exact — and where I come from unless you are actually attending the game, the next best thing is the tailgate party…a glorious event where you gather as many fellow football lovers as you can, round up all the old lawn chairs collecting dust in your garage along with as much meat as you can carry and all converge upon the largest empty parking lot you can find (most likely a stadium parking lot) you set up your grill and possibly a beer pong table and contiune to cook and drink all day with your favorite games blasting from every operational radio within ear shot…
Fortunately we here at After 5 take both beer and proper partying extremely seriously…So imagine this…you are lucky enough to have scored tickets to a game — Indianapolis Colts at New England if you will — there you are sitting in the stands, first quarter of the game and of course the first thing that comes to mind is “where is my beer”…now unless you came with a saddle bag full of cash, catching a game time buzz at the stadium can be, well how shall I put it…pricey
Not to fear, After5 has come up with what can only be described as the perfect solution. We call it… The Beer Belly. The Beerbelly is a beer dispenser that fits stealthily and comfortably around your waist, under your shirt, with a feeder tube and bite valve that delivers beer to the user. It’s covert and comedy rolled into one.
So there you are, ‘keeping warm’ by quietly sipping from your favorite beer while a stadium full of fans screams at the top of their lungs as the game of the year plays out below you…all this and you didn’t even have to give loose a dime to stadium costs…now that’s innovation my friends.
Now I realize not every one can pull off having a “beer belly” – Ladies we were thinking of you on this one — so we took an age old idea and put a lil twist to it. Presenting the Sippin’ Seat Cushion.
Whether you’re parked bench side or in the thin air of the nosebleed section, the Papa Berts Stadium Sippin’ Seat guarantees you the best seat in the house, at least from a drinker’s standpoint. Hidden inside its durable and super comfortable foam cushion exterior is a secret hot/cold beverage bladder capable of holding up to 750 ml (3 cups in America) of the day’s preferred drink. The Stadium Sippin Seat has an easy-to-use valve-to-plastic hose dispensing mechanism and an integrated carrying handle; it disassembles easily for cleaning and refilling.
Now for those of you who enjoy the “at home” approach to watching football, have we got something for you. Over the years I have come to find that most people who would rather stay home for the game do so because of there love for cookin’ on the grill. With that said check this out!
This is our Personalized Barbeque Branding Iron. The personalized Meat Mark-it Barbeque Branding Iron allows you to customize your outgoing message on each and every tri-tip, T-bone, London broil or rib-eye that leaves your grill. The barbeque branding iron includes 52 letters and spaces, so you can personalize your name or of course favorite football team.
Now we all know games can end up being extremely long and drawn out. Sitting there in your group of friends as the last min of the first half ends up taking 15 min. During these down times of the game, or perhaps even waiting for the game to begin, you and your
crew might enjoy a nice friendly game of Brew-opoly.
Brew-Opoly is more than just a board game for people who like to drink beer. Similar to its real estate counter part…only entirely beer themed, more fun, and no creepy bald guy. Play with game tokens like a bottle opener, shot glass and pretzel, land on Cheers (collect $200!), Free Pretzels (win the pot!), Last Call (boo!), Happy Hour (thumb your nose at the sap in Last Call) and draw action cards from The Draft - this is a party game at its finest. Make your way around the colorful board and purchase brew pubs and microbreweries. You’ll still need to keep your eye on the banker, especially if you’re living up to our hopes and chugging beer each time you pass Happy Hour. Brew-Opoly is fun for the whole family and works wonderfully during those game day waiting periods.
So football fans, who ever you are routing for this season, make sure you do it in style and of course remember to have fun because in the end that’s what games are all about.
Written by: Jason Davenport (Head of Customer Service and Kickin’ Ass here at After5 Catalog)




November 22nd, 2007 at 2:17 pm
Great products, I’m glad Christmas is around the corner.